DBA and Database Architect Branding Statement

(A) Original

The following is the original statement from a client's resume:

“A DBA who brings an appreciation and understanding of business operations to the job of managing and enhancing the database architecture.”

(B) Reworked

This following is the reworked original statement (A) based on the branding statement template which includes answering 5 questions:

  1. What are your most significant personal traits?
  2. What is your role as a professional?
  3. What are the important things that you do?
  4. Who wants or needs you to do those things?
  5. How do the things that you do help people?

“I am a DBA and database architect who brings an appreciation and understanding of business operations to the job of managing and enhancing the database architecture.”

(C) Revised

The following is the revised template-based statement (B) that's based on 4 C’s – concise, catchy, credible, casual:

“Business-aware DBA and database architect manages and enhances database infrastructure and implementations to reliably support business operations.”